It’s that time of year when your roofing company is likely to be quite busy. Spring is a great time to get a new roof. If people aren’t beating down your door or your phone isn’t ringing off the hook, you may have a problem with your business reputation. While you may not have the time to spare to look online to see where your company stands, maintaining a favorable reputation can make or break your business. There are ways to initiate professional reputation management for roofing companies to monitor your online status to build clientele.
As your company grows, more of your customers will post an online review of your business. It is essential to see what is said about you and what potential clients will find. If you don’t have a favorable reputation, then you will lose business.
People can review your business in many locations on the web. Some of the most popular ones include:
- Google searches are tremendously popular. Set up Google Alerts for your business, and you will be notified when data is published about your company.
- Review sites like Yelp!, Angie’s List, and the Better Business Bureau may have reviews about your business.
- Customers can easily post reviews on social media (like Twitter, Facebook, and LinkedIn).
How you respond to comments and reviews is critical. Not responding is still a response. Remarking on all reviews, whether positive or negative, shows people that you care about what is said about your company. You create a trustworthy atmosphere and potential clients like that.